Interactive VisionWatch Market Research Dashboard

Powered by VisionWatch data – The Vision Council’s 15-year running study of the U.S. ophthalmic market – the dashboard lets you open up key VisionWatch data for deeper dives into industry trends and benchmarks, and producing the answers needed to make informed business decisions – available on-demand at any time. The dashboard is updated quarterly and allows subscribers to save results.

Subscription Options

There are 4 versions of the dashboard, with successive levels enabling more interactivity, detail and data.

VisionWatch Member Dashboard

Members - Free | Non-Members - $1,000

To view a sample screen of the member dashboard, click here.

  • 6 Measures
    • Exam Measures: exam loyalty and average exam cycle
    • Eyeglass Measures: eyeglass loyalty and average eyeglass cycle
    • Contact Lens Measures: contact lens loyalty and average contact lens cycle
  • 4 Data Slicers
    • Age
    • Gender
    • Income
    • Geographical Region
  • 3 Quarters of Data Trends

VisionWatch Dashboard Silver

Members - $2,500 | Non-Members - $5,500

To view a sample screen of the silver dashboard, click here.

  • 15 Measures
    • Exam Measures: exam loyalty, average exam cycle, exam experience, eyewear conversions, and 1st exam
    • Eyeglass Measures: eyeglass loyalty, average eyeglass cycle, eyeglass experience, eyeglass conversions, and eyeglass capture
    • Contact Lens Measures: contact lens loyalty, average contact lens cycle, contact lens replacement, contact lens conversions, and contact lens capture
  • 10 Data Slicers
    • Age
    • Gender
    • Income
    • Exam channel (retail/independent)
    • Eyeglass channel (retail/independent)
    • Managed vision coverage
    • Brick/click
    • State-level data
    • Exam provider (independent + 1 selection)
    • Eyeglass provider (independent + 1 selection)
  • 5 Quarters of Data Trends

VisionWatch Dashboard Gold

Members - $3,500 | Non-Members - $7,000

To view a sample screen of the gold dashboard, click here.

  • 15 Measures
    • Exam Measures: exam loyalty, average exam cycle, exam experience, eyewear conversions, and 1st exam
    • Eyeglass Measures: eyeglass loyalty, average eyeglass cycle, eyeglass experience, eyeglass conversions, and eyeglass capture
    • Contact Lens Measures: contact lens loyalty, average contact lens cycle, contact lens replacement, contact lens conversions, and contact lens capture
  • 10 Data Slicers:
    • Age
    • Gender
    • Income
    • Exam channel (retail/independent)
    • Eyeglass channel (retail/independent)
    • Managed vision coverage
    • Brick/click
    • State-level data
    • Exam provider (independent + 2 selections)
    • Eyeglass provider (independent + 2 selections)
  • 5 Quarters of Data Trends

VisionWatch Dashboard Platinum

Members - $5,000 | Non-Members - $10,000

To view a sample screen of the platinum dashboard, click here.

  • 15 Measures
    • Exam Measures: exam loyalty, average exam cycle, exam experience, eyewear conversions, and 1st exam
    • Eyeglass Measures: eyeglass loyalty, average eyeglass cycle, eyeglass experience, eyeglass conversions, and eyeglass capture
    • Contact Lens Measures: contact lens loyalty, average contact lens cycle, contact lens replacement, contact lens conversions, and contact lens capture
  • 10 Slicers:
    • Age
    • Gender
    • Income
    • Exam channel (retail/independent)
    • Eyeglass channel (retail/independent)
    • Managed vision coverage
    • Brick/click
    • State-level data
    • Exam provider (all)
    • Eyeglass provider (all)
  • 4 Years of Data Trends